These days, the introduction of Ms. Nadeen Ayoub as Miss Palestine in Miss Universe 2025 has gained wide attention on social media. The Miss Universe Organization, with its American roots and headquarters in New York, has declared that the purpose of holding the beauty pageant is to highlight “humanitarian issues and a voice for positive change in the world.”
✍|by Dr. rahimizadeh
Miss Universe’s Stated Goals
Considering the philosophy and performance history of this organization, its real goal has been an attempt to promote and strengthen a culture of nudity among girls and women under the banner of “positive change.” In a surprising move, this organization announced in July that Palestine would officially be recognized as one of the countries participating in its competition.
A Beauty Queen in the Midst of War
Even more surprising is that, in the middle of genocide and the mass killing of Palestinian women and children by the United States and the Zionist regime, for the first time a model and social activist named Nadeen Ayoub has been introduced as Miss Palestine to take part in Miss Universe 2025, which will be held on November 21 in Bangkok, Thailand. The news was widely shared across Palestinian and international social networks.
Whether Ms. Nadeen Ayoub is aware of the deeper goals behind this appointment or not, given the nature and record of the West—especially in Islamic countries—I always adopt a cautious and skeptical approach toward programs with Western origins. In this case too, I sense a hidden and ill-intentioned agenda against the culture of Palestinian resistance.
Why This Skepticism?
- The concept of a Palestinian beauty queen does not align with the religion and traditional culture of the Palestinian people.
- The widespread promotion of Miss Palestine in an international event seems like a multi-step plan aimed at testing, directing, normalizing, encouraging, sparking revolution, and ultimately gaining submission from Palestinian public opinion.
- I see this as an effort to shift the model of the Palestinian woman—from today’s resistant, steadfast women who inspire struggle—toward future women and girls who, neglecting the values of resistance and Islam, will compete for beauty and attention. The result of such a process would be a transformation from substance and meaning into form and appearance.
The Cultural Battlefield
Palestinian resistance against the domination of the usurping regime (America and the West’s military base in the vital region of West Asia) is rooted in the culture of its people. It is therefore natural that the enemy would seek to wage war on the culture of resistance. Women not only make up half of society but are also the first educators of future generations of Palestinian resistance. Because of this central role, after decades of war, massacre, intimidation, and imprisonment without success in breaking the resistance, the enemy has now turned to cultural warfare with a feminine front.
Though this war appears to target the Palestinian woman, in reality its nature is to hollow out Palestinian society—especially its future generations—by stripping away the ideas and preference for resistance. This and similar projects are part of the soft war designed to erode the belief and power of Palestinian resistance through cultural strategies and operations.
Given the foundations of the resistance’s intellectual structure, constant awareness, careful planning, and timely action are essential conditions for the victory of Palestinian fighters in this field of battle against the enemy.
From: fars